How to Exhibit / Exhibitor Resource Center

SUMMER MARKET 2010 EXHIBITOR BOOTH SPACE CONTRACT - CLICK HERE

Thank you for your interest in Summer Market 2010!

Find these Helpful Resources to make the most of Summer Market:	OR Summer Market Sales Training Guide Download Here: PLEASE CHECK BACK
Exhibitor Booth Space Contract Exhibitor Service Manual Exhibitor PR Tool Kit GES Services

Outdoor Retailer Summer Market 2010 Contract - CLICK HERE

Please contact your account executive if you would like to discuss the benefits of exhibiting at OR 2010 or have any questions.

OUTDOOR RETAILER CONTACT INFORMATION - Click Here

EXHIBITOR SERVICE MANUAL:

EXHIBITOR SERVICE MANUAL -- PLEASE CHECK BACK

Save paper by downloading only the forms that you need. The Service Manual contains pertinent information regarding rules and regulations, deadlines and all GES and show services. For general information questions please contact Megan Lara at megan.lara@nielsen.com

SUMMER MARKET 2010 PR TOOL KIT - PLEASE CHECK BACK

EXHIBITOR PR TOOL KIT: Here is a quick PR checklist with deadlines to make sure you cover all your bases.

Obtain list of pre-registered media from Maura Lansford (mlansford@soarcomm.com / 801.523.3730). PLEASE CHECK BACK
Make appointments with the media via e-mail, telephone and postcard
Send appointment confirmations to the media
Develop electronic and hard copy press kits. Upload your electronic press kit to Outdoorretailer.com.
To be considered for inclusion in the OR Show Dailies:
Send general editorial information to Doug McClellandmcclellan@orshowdailies.com
New product information to Doug Schnitzspahn/dougs@orshowdailies.com
OR Show Dalies Deadline: Monday, June 15
Upload your trade show event info (press conferences, celebrity appearances, autograph signings, prize drawings, contests, giveaways, happy hours, etc,) to Outdoorretailer.com - PLEASE CHECK BACK
Develop talking points for booth spokespersons
Train your staff to talk to media
Follow up with media after the show