FAQ



General

Where are the Outdoor Retailer tradeshows held? 

Outdoor Retailer tradeshows are held at the Colorado Convention Center:

700 14th St
Denver, CO 80202

What are the dates of the Outdoor Retailer shows?

Please check each show page for more information.

Outdoor Retailer + Snow Show
January 25 – 28, 2018

Outdoor Retailer Summer Market
July 23 – 26, 2018

Outdoor Retailer Winter Market
November 8 – 11, 2018

What are Outdoor Retailer’s show hours?

Check each show’s page for details, but in general Outdoor Retailer opens at 9 a.m. and closes at 6 p.m. each day. The last day of each show closes at 3 p.m.

Are any Outdoor Retailer shows open to the public?

No, Outdoor Retailer is not open to the public. Only authorized buyers and members of the trade will be admitted. Buyer qualifications are subject to Outdoor Retailer approval.

Can I bring my dog?

Yes, you can bring your dog to Outdoor Retailer and to the demo. All owners must register their dog onsite (dogs get badges too) and sign a waiver stating that your dog is current on all shots and will remain leashed at all times when in the convention center or at the demo.

Does it cost to attend the on-site seminars?

No; education at Outdoor Retailer is complimentary.

How long has Outdoor Retailer been around?

Since 1982. Our first show was a Summer Market in Las Vegas, Nevada. We moved to Anaheim in 1984, Long Beach in 1985, Reno in 1988, Salt Lake City in 1996 and Denver in 2018.  The first Winter Market debuted in 1990 in Salt Lake City and stayed through 2017, with a short break for the Winter Olympics in 2002 when the show was in Anaheim.  The January 2018 show, Outdoor Retailer + Snow Show, is first time in nearly 30 years that the outdoor and snow industries will be together under one roof, also in Denver.

Who are Outdoor Retailer's approved vendors?

Outdoor Retailer partners with the below vendors to provide services:

a2z – Official Show Planner/Floorplan Vendor

Freeman – Official Decorator

EventSphere – Official Housing Vendor

Experient – Official Registration Vendor

Reach Marketing – Exclusive List Vendor

Marsh/Total Event Insurance – Insurance Vendor

Centerplate – Catering/Food/Beverage Vendor

Staff Pro – Booth Security Vendor

What are Outdoor Retailer's future show dates?

2018

  • Outdoor Retailer + Snow Show: January 25-28
  • Outdoor Retailer Summer Market: July 23-26
  • Outdoor Retailer Winter Market: November 8-11

2019

  • Outdoor Retailer + Snow Show: January 8-11
  • Outdoor Retailer Summer Market: June 17-20
  • Outdoor Retailer Winter Market: November 5-8

2020

  • Outdoor Retailer + Snow Show: January 7-10
  • Outdoor Retailer Summer Market: June 22-25
  • Outdoor Retailer Winter Market: November 9-12

2021

  • Outdoor Retailer + Snow Show: January 11-14
  • Outdoor Retailer Summer Market: June 14-17
  • Outdoor Retailer Winter Market: November 15-18

2022

  • Outdoor Retailer + Snow Show: January 10-13
  • Outdoor Retailer Summer Market: June 10-13
  • Outdoor Retailer Winter Market: November 11-14

Exhibitor

Who is my Account Executive?

Your sales contact is based on location. Please visit the Exhibit / Inquire page to see the sales map.

I'm new to the show. Where do I apply?

Please tell us more about your brand and an Account Executive will get in contact with you.

Retailer

Where can I register to attend as a Retail Buyer?

Please view our registration page for registration details and credential requirements.

Where can I find hotel information?

Please visit our housing page to inquiry about a room(s) in our retailer block.

Where can I find the education schedule?

The education schedule is typically ready and available a month and a half before the show. Please click here for our most up-to-date education schedule and information.

Is there an exhibitor list and floor map available?

Access the exhibitor list and floorplan.

Is there anyone I can talk to for more questions about the show?

Larry Harrison
Brand Development Director
Larry.Harrison@outdoorretailer.com
(949) 392-4625

Joe Bustos
Retail Relations Manager
Joe.Bustos@outdoorretailer.com
(949) 345-1946

Chris Sear
Retail Relations Manager
Chris.Sears@outdoorretailer.com
(949) 226-5740

Rep

What if my retailers are not attending?

If retailers in your territory are not attending the show, please reach out to the Retail Relations team to inquire about retailer scholarships.

Joe Bustos
Retail Relations Manager
(949) 345-1946
Joe.Bustos@outdoorretailer.com

How do I get my agency registered as an independent rep and not just as an exhibitor?

Please click on the registration link and select the independent rep registration option. If you run into any issues, please reach out to the Retail Relations team.

Will I be able to enter the show floor prior to show hours with an independent rep badge?

Yes. As an independent rep, you will have access to the show floor prior to show hours.

How do I get my agency into the housing block?

Click here to book a room(s) for your agency in our rep housing block. If you run into any issues, please reach out to the Retail Relations team.

Joe Bustos
Retail Relations Manager
(949) 345-1946
Joe.Bustos@outdoorretailer.com

Is there a store list from previous shows for my territory?

Please click here to access Outdoor Retailer’s verified store list.

Is there a way to find out what stores from my territory are pre-registered?

Please contact the Retail Relations team for an up-to-date pre-registered store list.

Joe Bustos
Retail Relations Manager
(949) 345-1946
Joe.Bustos@outdoorretailer.com

Media

I would like to attend Outdoor Retailer as media; what do I need to know?

Outdoor Retailer is open to trade and consumer-focused media outlets including print, TV, radio and online, industry analysts, as well as any writer, photographer or editor with an editorial assignment related to outdoor products and the outdoor industry.

We have two media badge types:  Working Media and Media Sales. Working Media must have a current editorial assignment while media sales attendees include ad sales, publishers, producers, marketing staff, promotion companies, casting directors, film makers and agencies – social media / PR / advertising/ brand / creative.

How do I register as “Working Media”?

Please determine which type of working media you are, prepare the required documentation (see the sections below) and log in to our registration system to complete your registration.

Magazine and Newspaper Editorial Staff

Please provide at least TWO credentials:

  • A scanned copy of the publication masthead including your name and title
  • A scanned copy or link to original, bylined editorial work within the last three months, showing coverage within the outdoor industry
  • An email or scan of original letter on assigning publication’s letterhead from the assigning editor or news director detailing a specific assignment at the show

TV: Reporters / Camera Crews / Photographers

Please provide a letter from the news director or assignment editor on station/network letterhead saying that you have been assigned to represent the organization in an editorial capacity at Outdoor Retailer.

AND at TWO credentials:

  • A station issued, current press photo I.D.
  • A business card from a major network reflecting your editorial role

Coverage must be done independently and not solicited by exhibiting companies. Please note that any TV staff registering onsite will need to provide all documentation.

Staff Photographers / Photo Editors

Please provide a scanned copy or link to the publication masthead that includes your name and title OR a letter from the news director or assignment editor on station/network or publication letterhead saying that you have been assigned to represent the organization in an editorial capacity at Outdoor Retailer. Coverage must be done independently and not solicited by exhibiting companies.

Freelance Writers / Photographers / Photo Editors

Please provide both of the following:

  • An email or scanned original letter on assigning network/outlet/publication’s letterhead from assigning editor or news director with a writing assignment detailing a specific coverage assignment at the show.
  • Scanned or linked examples of your published, bylined editorial work in the last three months in assigning publication within the outdoor industry.

Coverage must be done independently and not solicited by exhibiting companies.

What if I don’t have an assignment?

Media without a current outdoor-industry related assignment will not be approved for a Working Media badge, but are welcome to join us with a Media Sales badge.

I have a website or blog; can I attend as Working Media?

We welcome digital publications, but to be considered for a Working Media badge, you must have a previously established, independent site that is updated at least biweekly with original, industry-related news. The site must have a proven track record showing coverage of the outdoor space for at least one year.

YouTube, Facebook, Twitter sites, personal blogs, forums, crowd sourcing sites and users groups will not be considered for Working Media accreditation, but can apply for Media Sales badges.

Can I register for a media badge onsite at the show?

Yes, media may register onsite during published registration hours. Outdoor Retailer will have a representative onsite to review and qualify registering media. Please note that travel to the show does not guarantee admittance.

What is the difference between “Working Media” and “Media Sales” badges?

Working Media badges indicate to exhibitors and retailers that the person has a current editorial assignment with a relevant publication. Media Sales badges indicate the wearer is in ad sales, publishing, production, marketing, promotion, a casting director, film maker or from an agency – social media / PR / advertising/ brand / creative.

What is the Media Preview?

The Media Preview an exclusive opportunity for journalists with Working Media badges to see the newest products at Outdoor Retailer the day before the show opens. It’s also your chance to build relationships with brands at the show in a much more focused, one-on-one environment. The Media Preview happens the day before each show; please see each show’s media page for more information.

How do I find out which brands are at the show?

Each show is slightly different, but you can use our exhibitor list, floorplan and mobile app to see what brands are attending which shows.

Who do I contact for information about Outdoor Retailer?

Please contact our Chris Goddard at CGPR for any media inquiries related to Outdoor Retailer.

What is Outdoor Retailer’s camera policy?

Outdoor Retailer allows accredited Working Media to take photos in exhibitor booths only with the permission of the exhibitor.

Outdoor Retailer allows limited video and still camera use on the show floor. If you intend to take photos at the show, you must first visit the Media Registration desk to obtain a photography sticker for your badge.

Under no circumstances will anyone be permitted to take pictures of an exhibitor’s product without permission from the exhibitor. Many products on display at Outdoor Retailer are innovative, one-of-a-kind prototype items. Exhibitors have the right to refuse the taking of pictures in their booths.

UNAUTHORIZED PHOTOS WILL BE CONFISCATED (along with DEVICE). THE OFFENDER’S BADGE WILL BE PULLED AND THEY WILL BE BLACKLISTED FROM ATTENDING FUTURE SHOWS.

Registration

Are any Outdoor Retailer shows open to the public?

No, Outdoor Retailer is not open to the public. Only authorized buyers and members of the trade will be admitted. As a respected industry event, we can only register qualified retail buying businesses in the outdoor industry. Buyer qualifications are subject to Outdoor Retailer approval.

I have attended in the past, do I need to register again and if so, why?

Yes, each company must register for each event separately to ensure that we have the most current and accurate information.

I have attended in the past, but I cannot find my information in your registration system; what do I do?

Our registration system tracks attendees for two years, so if it’s been more than two Summer Markets or two Winter Markets since you last attended, you record will no longer be in the system. Other reasons include spelling, name changes, email changes, etc… If you are unable to find your record in the system, you will need to resubmit your business credentials.

I need to submit business credentials; what documents do I need?

You will need to submit at least TWO of the following:

  • Volume purchase invoices of FINISHED brand name goods in the outdoor industry, placed within the last six months
  • A business card that includes your name, your company name and current business address
  • A business license indicating you are retail business. Please do NOT send a tax ID or sellers permit; these are not valid credentials and will not complete your registration.
  • For new businesses, only: A letter of intent from an attorney or bank on official letterhead stating what type of business you intend to start.

I’m attending to purchase raw materials; how do I register? 

If you design for a specific manufacturer or work as a freelance designer, please register as a “Designer.” Attendees with “Designer” badges are required to register online for each show and submit a minimum of TWO of the credentials below. If your primary job is not that of a product designer or if you cannot provide the required information, you will need to re-register as a non-buyer.

Manufacturer Designers

  • A business card that includes your name, a product design title, your company name and current business address
  • Invoices for raw materials made within the last six months and invoiced to your current company
  • A credit reference sheet of suppliers for raw materials

Freelance Designers

  • A business card that includes job title
  • A job invoice made within the last six months for product design work completed for a brand in the outdoor industry
  • A contract and/or job agreement with a brand in the outdoor industry. Please provide contact information for the brand representative for a reference check.
  • A letter of intent from a brand in the outdoor industry for a freelance product designer position. Please provide contact information for the brand representative for reference check.

I completed my registration and did not receive a confirmation email, what should I do?

Please log back on to the registration page and search for your record. If your record indicates your status is “pending” or “already registered,” call the registration hotline at (800) 465-5514 to confirm that we have the correct email address and ask to have your confirmation resent.

I completed my registration and submitted my business credentials; when will I receive my approval confirmation?

You will be notified via email within 7-10 business days with your confirmation or a request for more information.

I am bringing someone with me; do they need a badge?

All attendees of Outdoor Retailer, including children of ALL AGES, must be registered for a badge.

How do I add more staff to my store/company once I’m registered and qualified?

Register your additional staff just as you registered originally. If you are registering them as a first-time buyer, you must submit their credentials.

What if I want a refund for my registration?

Registration for Outdoor Retailer in non-refundable. No exceptions.

Can I bring my dog?

Yes, you can bring your dog to Outdoor Retailer and to the demo. All owners must register their dog onsite (dogs get badges too) and sign a waiver stating that your dog is current on all shots and will remain leashed at all times when in the convention center or at the demo.